Brazil's Top Theme Parks Apps Performance in Q4 2023

In the fourth quarter of 2023, Brazil's favorite theme park apps have displayed a range of user interactions and download rates. The data, sourced from Sensor Tower, reveals the latest trends for these entertainment applications.

My Disney Experience saw its revenue peaking towards the end of the year with $15.6K in the final week of December, following a notable upward trajectory from $7.8K in the third week of November. Downloads for the app also ended on a high note with 4.6K in the last week, while weekly active users increased slightly to 5.6K.

NBCUniversal Media, LLC's Universal Orlando Resort, despite having no revenue, experienced a rise in downloads to 3.2K and active users to 7.2K by the year's end. The app's download numbers showed a dip in October but rebounded in December.

The performance of Disneyland® Paris was mixed; revenue varied, reaching a low of $1 in mid-December before rising to $42 in the last week. Downloads saw a decline in October but picked up again to 2.7K by December 25th. The app's active users showed a steady increase over the quarter, concluding with 7.6K.

SeaWorld also reported no revenue but observed a significant jump in downloads from 884 to 1.8K and active users from 1.2K to 2K over the quarter, indicating heightened interest during the festive period.

Lastly, Universal Studios Hollywood™ showed a positive trend in downloads, ending the quarter at 1.3K after a low in October. Active users peaked at 3.9K in mid-December, slightly declining to 3.8K by the final week.

For more detailed insights on the performance of these apps and others in the theme park category, Sensor Tower's comprehensive data provides an in-depth look at the trends shaping user engagement.